McCain Potatoes

Proctor Productions, in collaboration with Unbridled Solutions, was tasked with designing, fabricating and supporting event logistics for The McCain Potato corporate event in San Diego, CA. The scope included designing and implementing event registration, a community hub center with land partner displays and creating an immersive environment for the entire conference. The client envisioned a sophisticated farm-to-table atmosphere, incorporating real living walls to enhance the natural and upscale feel. Additionally, Proctor developed smaller, dedicated exhibits for various partners involved in the conference to ensure the space was both functional and visually captivating.