Experiential Marketing

Proctor Productions takes your audience beyond the ordinary. We design tailor-made experiential marketing options that connect, engage, immerse and make an impact on potential customers in ways traditional marketing simply can’t. 

Our experiential marketing services run the gamut in size, locations and complexity:

  • Mixed-reality environments
  • Mall and retail exhibits
  • Festival environments
  • Airports, ski resorts and transportation hubs 
  • Outdoor exhibits and demos
  • Pop-up retail shops and experiences
  • Custom vehicles and interiors
  • Pull-behind trailers, RVs and vending trailers
  • Mobile showrooms 
  • Interactive kiosks and signage
  • Virtual and mixed-reality environments

FAQs

Create an experience that captures attention and builds lasting relationships.

What is experiential marketing?

Experiential marketing is a strategy focused on creating immersive experiences that engage consumers directly, allowing them to interact with a brand memorably, often in a surprising location. This approach seeks to connect emotionally with consumers, fostering deeper relationships and understanding of the brand.

What are some key elements of experiential marketing?

Immersion, interactivity, storytelling, sensory engagement, shareability and personalization.

What are some examples of experiential marketing?

Pop-up shops, brand festivals, product sampling at live events such as music festivals or sporting events, interactive installations, airports and virtual reality experiences.